Wenger

Established in 1893 in the heart of the Swiss Jura region, Wenger is a heritage brand that built its reputation as one of the two original manufacturers of the world-famous Swiss Army Knife. For over a century, the company was known for the "Genuine Swiss Army Knife," until it was acquired in 2005 by its long-time rival, Victorinox. Following a strategic brand realignment in 2013, Wenger transitioned away from cutlery to focus exclusively on its most successful global exports: Swiss-made watches and high-performance travel gear.

Brand Philosophy

Wenger watches are designed for "active urbanites"—people who value the precision and prestige of Swiss craftsmanship but require a practical, durable timepiece for daily life. The brand occupies a unique space in the market, offering authentic Swiss Made quality at a more accessible price point than many luxury labels.

Signature Features

• Built to Last: Every watch typically features a 316L stainless steel case and a sapphire-coated crystal for enhanced scratch resistance.
• Legibility: Drawing from its military roots, the dials are designed for high readability, often utilizing Super-LumiNova® for low-light visibility.
• Reliability: Most models house high-quality Swiss quartz movements and come with a 3-year international warranty.

Today, Wenger remains a symbol of Swiss utility and understated style, blending a 130-year history of craftsmanship with a modern, metropolitan aesthetic.